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An Analytical Framework for an M-Payment Ecosystem: A Merchants׳ Perspective

Jie Guo, Harry Bouwman, An Analytical Framework for an M-Payment Ecosystem: A Merchants׳ Perspective. Telecommunications Policy 40(2), 147–167, 2016.



In comparison to the rapid adoption and growth of mobile technologies worldwide, mobile payment services are being adopted at a slower pace than anticipated. One of the interesting characteristics of the Chinese market, for both academicians and practitioners, is that, although m-payment evolved from the convergence of payment and telecommunication industries (traditionally dominated by state-owned enterprises in China), it was private, third party payment companies that developed m-payment platforms, which gained a competitive edge over state-owned enterprises. While standardization, regulation and policy play an important role in stimulating the Chinese m-payment market, these factors alone are not sufficient to establish a sustainable two-sided market and generate a critical mass of merchants and end-users. Although merchants play a crucial role in the m-payment ecosystem, there is a lack of insight into merchant behavior, and their interaction with other actors in the m-payment ecosystem. In this study, we propose a framework for the analyses of the m-payment ecosystem. Starting from a set of propositions, we conducted in-depth interviews to analyze the multifaceted nature of the Chinese m-payment market. We identified the connection between the adoption process and the business ecosystem configurations. The proposed framework can be used as a basis for future studies of complex business ecosystems.

BibTeX entry:

  title = {An Analytical Framework for an M-Payment Ecosystem: A Merchants׳ Perspective},
  author = {Guo, Jie and Bouwman, Harry},
  journal = {Telecommunications Policy},
  volume = {40},
  number = {2},
  publisher = {Elsevier},
  pages = {147–167},
  year = {2016},
  keywords = {Mobile payment; Business ecosystem; Merchants; Adoption; Acceptance; Analytical framework},
  ISSN = {1879-3258},

Belongs to TUCS Research Unit(s): Institute for Advanced Management Systems Research (IAMSR)

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