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Beyond Users' Interpretations of Web Interface Signs: A Semiotic Perception

Muhammad Nazrul Islam, Beyond Users' Interpretations of Web Interface Signs: A Semiotic Perception. In: René J. Jorna, Kecheng Liu, Niels R. Faber (Eds.), IFIP 13th International conference on Informatics and Semiotics in Organizations (ICISO 2011), 31-40, Fryske Akademy, The Netherlands, 2011.

Abstract:

The growing demand of internet world radically increased the competitions for not only with the millions of other web applications who advertise/produce the same products/services, but also for the users’ attentions, times, and satisfactions. Therefore, designing the user intuitive web interface signs is typically essential to retain the users’ satisfactions. These design principles are semiotics by nature. Since semiotics is the doctrine of sign, i.e., science of signs. This paper is a progress report on author’s research into “semiotics perception on web interfaces: evaluation and optimization of web usability and end user experience” to reveal the reasons of web usability problems from semiotics point of view. Towards accomplishing this goal, a systematic empirical case study was conducted on a web application. This study was replicated with seven participants from five different educational institutions in Finland and followed a strict case study methodology to ensure the validity and reliability of our research outcomes.

BibTeX entry:

@INPROCEEDINGS{iIs11d,
  title = {Beyond Users' Interpretations of Web Interface Signs: A Semiotic Perception},
  booktitle = {IFIP 13th International conference on Informatics and Semiotics in Organizations (ICISO 2011)},
  author = {Islam, Muhammad Nazrul},
  editor = {Jorna, René J. and Liu, Kecheng and Faber, Niels R.},
  publisher = {Fryske Akademy, The Netherlands},
  pages = {31-40},
  year = {2011},
  keywords = {Think aloud usability testing, semiotics, interface signs, usability problems, web application, usability evaluation methods, and user experiences},
}

Belongs to TUCS Research Unit(s): Other

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