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Semiotics Perception in Designing Users’ Intuitive Web Interface: A Study on Web Sign Redesign

Muhammad Nazrul Islam, Semiotics Perception in Designing Users’ Intuitive Web Interface: A Study on Web Sign Redesign. In: Mitsuru Minakuchi, Hidehiko Okada, Yu Suzuki, Linmi Tao (Eds.), The 10th Asia Pacific Conference on Computer Human Interaction (APCHI 2012), 757–758, APCHI, 2012.

Abstract:

Web interface signs (e.g., navigation link, button, image, thumbnail, command affordance, etc.) are complicated as well as crucial elements of web interfaces. Designing user intuitive web signs contributes positively to the users’ understanding, satisfaction, communicability, and the like, i.e., to web usability. These design principles are semiotics by nature; since semiotics is the science of signs. Therefore, the fundamental objective of this study, conducted by an expert inspection, was to reveal the factors for designing interface signs intuitive to the user for boosting the web usability from a semiotics point of view, e.g., end users experience comparatively higher level of difficulties with signs that belong to Website Ontology, and the like.

BibTeX entry:

@INPROCEEDINGS{inpIslam_MuhammadNazrul12b,
  title = {Semiotics Perception in Designing Users’ Intuitive Web Interface: A Study on Web Sign Redesign},
  booktitle = {The 10th Asia Pacific Conference on Computer Human Interaction (APCHI 2012)},
  author = {Islam, Muhammad Nazrul},
  editor = {Minakuchi, Mitsuru and Okada, Hidehiko and Suzuki, Yu and Tao, Linmi},
  publisher = {APCHI},
  pages = {757–758},
  year = {2012},
  keywords = {Semiotics; web interface sign; usability; web sign ontology},
}

Belongs to TUCS Research Unit(s): Institute for Advanced Management Systems Research (IAMSR)

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