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Smart Metering and Customer Consumption Behaviour Profiling – Exploring Potential Business Opportunities for DSOS and Electricity Retailers

Hongyan Liu, Tomas Eklund, Barbro Back, Smart Metering and Customer Consumption Behaviour Profiling – Exploring Potential Business Opportunities for DSOS and Electricity Retailers. In: CIRED proceedings 21st International Conference on Electricity Distribution, Frankfurt, 6-9 June 2011, Paper 0887, No. 0887, CIRED, 2011.

Abstract:

With the implementation of smart metering in Finland by
2013, the distribution system operators (DSOs) and the
electricity retailers need to explore new business
opportunities enabled by this development. In this study,
we investigate a business intelligence approach –
customer electricity consumption behaviour profiling, in
the attempt of comparing customers’ electricity rate
choice according to their actual consumption. We cluster
customers in the Åland area of Finland with Self-
Organizing Maps, based on measured electricity
consumption data for 2007-2009. The results suggest that
customer consumption behavior profiling could allow the
DSOs and electricity retailers to better understand their
customers. Such a business intelligence approach
highlights the business potential to extend targeted
marketing or dynamic pricing for the electricity
distribution and / or retail companies.

BibTeX entry:

@INPROCEEDINGS{inpLiEkBa11a,
  title = {Smart Metering and Customer Consumption Behaviour Profiling – Exploring Potential Business Opportunities for DSOS and Electricity Retailers},
  booktitle = {CIRED proceedings 21st International Conference on Electricity Distribution, Frankfurt, 6-9 June 2011, Paper 0887},
  author = {Liu, Hongyan and Eklund, Tomas and Back, Barbro},
  publisher = {CIRED},
  pages = {No. 0887},
  year = {2011},
  keywords = {Business Intelligence, Visual Data Mining, Clustering, Smart Metering, Electricity Distribution},
}

Belongs to TUCS Research Unit(s): Data Mining and Knowledge Management Laboratory

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