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Uncovering the Motives for the Continuous Use of Social Virtual Worlds

Matti Mäntymäki, Jani Merikivi, Uncovering the Motives for the Continuous Use of Social Virtual Worlds. In: 2010.

BibTeX entry:

@INPROCEEDINGS{inpMaMe10b,
  title = {Uncovering the Motives for the Continuous Use of Social Virtual Worlds},
  author = {Mäntymäki, Matti and Merikivi, Jani},
  year = {2010},
}

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