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Mobile Services Put in Context: A Q-Sort Analysis

Harry Bouwman, Angel Bejar, Shahrokh Nikou, Mobile Services Put in Context: A Q-Sort Analysis . Telematics and Informatics 29(1), 66–81, 2012.

Abstract:

Objective of this paper to evaluate mobile services on a limited set of characteristics, e.g. usage context, the Innovativeness of the service, efforts required of users for using the service, the usefulness of the service and the likelihood with which it will be used, in order to show that distinction between services is highly relevant for adoption and acceptance research.

BibTeX entry:

@ARTICLE{jBoBeNi11a,
  title = {Mobile Services Put in Context: A Q-Sort Analysis },
  author = {Bouwman, Harry and Bejar, Angel and Nikou, Shahrokh},
  journal = {Telematics and Informatics},
  volume = {29},
  number = {1},
  pages = {66–81},
  year = {2012},
  keywords = {Mobile services; Mobile context; User preferences; Domestication; Q-sort method},
}

Belongs to TUCS Research Unit(s): Mobile Commerce

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