• TUCS Publication Series
• How to Publish in TUCS Series
• Publication Search
• Publication Graph
• Publication Input
• Publication Input Guide
• JuFo Browser

Individual Adoption of Mobile Commerce Products and Services: A Proposed Framework

Shengnan Han, Individual Adoption of Mobile Commerce Products and Services: A Proposed Framework. In: Proceedings of the 24th McMaster World Congress, 24th McMaster World Congress, January 15-17, 2003, Hamilton, Ontario, Canada, 2003.

Abstract:

Mobile commerce (m-commerce) is gaining more and more attention from both the IS research community and business organisations. Building on an examination of extant technology acceptance literatures, this paper proposes a framework for understanding individual adoption of m-commerce products and services. We have identified the external variables exerting impact on the individual adoption of m-commerce products and services and grouped these variables into four categories, system characteristics, organisational support, individual differences, and environmental factors. We also present some important beliefs that could mediate the influences from external variables to behaviour intention and behaviour. The validity of this model depends on empirical studies that will be conducted in the future.

BibTeX entry:

@INPROCEEDINGS{pHa03b,
  title = {Individual Adoption of Mobile Commerce Products and Services: A Proposed Framework},
  booktitle = {Proceedings of the 24th McMaster World Congress},
  author = {Han, Shengnan},
  publisher = {24th McMaster World Congress, January 15-17, 2003, Hamilton, Ontario, Canada},
  year = {2003},
}

Belongs to TUCS Research Unit(s): Mobile Commerce

Edit publication